How Much Money Is Spent On Music Annually
Taylor Swift's return to No. 1 on Billboard'due south 2020 Money Makers list is one of the few unsurprising results of a ranking that holds many surprises. A yr with niggling touring resulted in many of stone and country music's regular road warriors giving up their spots to artists with strong 2020 streaming and physical sales performances — many of them hip-hop acts.
Information technology's also no surprise that the dearth of live revenue led to a abrupt reject in the paychecks of music's top earners, who collectively took home $387 meg in 2020, down from $969 1000000 in 2019. Even Swift, that rare creative person with strong sales, streaming and touring numbers, saw her take-abode pay drib from $99.6 meg in 2018 — the last time she was on the listing — to $23.8 million.
Looking at revenue streams, touring income, based on Billboard Boxscore information, cruel tenfold, from $779 million in 2019 to $79 million and accounted for just 20% of artists' collective 2020 take-dwelling pay. In previous years, it has fabricated upward 75% to 80% of the meridian twoscore Coin Makers' income.
While the pandemic had a disastrous consequence on touring revenue, it lifted other royalty streams as music fans listened to more recorded music from the relative safety of their homes, through radio, streaming platforms or the turntable setups they bought with the money they ordinarily would accept shelled out for concerts and festivals.
Recorded-music royalties — from sales, streaming and publishing — collectively grew 56% from $197 1000000 in 2019 to $308 million. Individually, creative person streaming royalties increased a whopping 82% year to twelvemonth, from $106 1000000 to $193 million, and deemed for just under 50% of the superlative 40 Money Makers' total income. Sales royalties, digital and physical, were besides upwardly 39%, from $42 million to $59 million; a tendency that continues so far this yr.
The list breaks down to 22 contemporary artists and xviii heritage artists. (Only living acts were included on this list.) By genre, stone artists landed the most spots, 13, down i from concluding year; pop acts accounted for nine entries, down from 14; country, iii spots, down from 8; and Latin, two berths, up ane from 2019. (As in past rankings, DJs are included on Money Makers because they rarely report their live earnings, which establish most of their income. In addition, deceased artists are excluded from the rankings. A story looking at how the catalogs of some of those late artists performed in 2020 is scheduled to run next week.)
The genre with the biggest gains is R&B/hip-hop, which is represented by 12 artists this year, upward from 3 in 2019. When touring is in total bloom, heritage rockers, state artists and jam bands dominate Money Makers considering of their concert grosses. In 2020, hip-hop came on strong because its artists often have a strong streaming game. On this twelvemonth'south listing, 6 hip-hop artists who didn't make the cut for the 2019 list ranked in the top xx. Three of them — Drake, YoungBoy Never Broke Again and Lil Baby — placed in the summit 10.
ane. Taylor Swift: $23.8 million
Last twelvemonth'due south rank: —
Streaming: $10.6M
Sales: $10M
Publishing: $3.2M
Touring: $0
For the first time in the history of Money Makers, concert revenue did not determine the No. ane spot on the list — and because of the pandemic had little influence over the ranking in general. Swift takes the acme spot well-nigh solely on acquirement earned from the recorded masters of her ii 2020 albums, folklore and evermore, which she owns and licenses to Republic for distribution. As a result, Billboard estimates that the pop phenomenon took habitation 46% of her sales and streaming royalties (after deducting a four percentage-betoken producer's cut) — compared with the 33% that superstar artists typically earn when they don't ain their masters. In addition to topping the overall ranking, Swift's ownership position also vaulted her to No. 1 and No. 2 in sales and streaming royalties, respectively. She'south also the No. 1 mover of digital albums (1.06 meg), digital tracks (1.09 million) and on-demand sound streams (four.3 billion) for 2020.
2. Mail Malone: $23.2M
Last year'due south rank: No. 6
Streaming: $viii.1M
Sales: $712,500
Publishing: $2M
Touring: $12.4M
Post Malone is one of the handful of artists on this list who was touring prior to the pandemic shutdown. His sold-out evidence at the Pepsi Center in Denver on March 12, 2020, was i of the concluding concerts to take place before the alive industry went dark, and the $12.4 1000000 he took dwelling from that show and 19 prior dates qualified him for second place and a spot on the Billboard'due south Global Money Makers list. Other central performance drivers for the beerbongs & bentleys artist include his No. 7 finish in on-demand audio streams (almost 4.2 billion) and No. 5 ranking in overall streaming royalties ($8.1million).
3. Céline Dion: $17.5M
Concluding yr's rank: —
Streaming: $290
Sales: $215K
Publishing: $two.4K
Touring: $17M
The Queen of Pop grossed $49.eight 1000000 in ticket sales from 23 shows on her Backbone earth tour before the COVID-nineteen curtain came down. As the No. 1 live touring revenue generator for 2020, that amounts to $17 one thousand thousand in accept-habitation pay, which puts Dion at the top of the concert earnings ranking and deemed for over 98% of her overall 2020 income. Royalties from recorded masters and publishing income fabricated up the difference.
iv. Eagles: $16.3M
Last year's rank: —
Streaming: $2.7M
Sales: $970K
Publishing: $one.2M
Touring: $11.4M
Running down the road for five decades, the Eagles played 10 shows in 2020 that grossed $33 meg and netted $xi.four million in income. Fueled by 744 million web radio plays — they were the No. 5 well-nigh-played act of 2020— the band also generated almost $4.ix million in income from its recorded masters, which is almost 30% of the ring'south overall earnings.
five. Billie Eilish: $xiv.7M
Concluding year's rank: —
Streaming: $five.9M
Sales: $2.1M
Publishing: $five.7M
Touring: $1M
Although Eilish played but three 2020 pre-pandemic dates on her Where Do Nosotros Go? World Bout (only two of which were reported to Boxscore), she still made a bundle in streaming and publishing income. The $5.seven one thousand thousand that she and her blood brother, FINNEAS, took home from their publishing royalties was tops in the category. (Billboard counts her sibling'southward share as part of the artist'due south revenue base of operations.) Her fans' fascination with her music videos helped her rack up nearly 671 meg video streams — putting her at No. nine in the category for acts on this listing — and 465,000 physical album sales and 948,000 track sales, placing her at Nos. 5 and six in those categories, respectively. She ranks even higher on the Global Money Makers list considering of her stiff global functioning, particularly in streaming.
6. Drake: $14.2M
Terminal year's rank: —
Streaming: $eleven.7M
Sales: $635K
Publishing: $1.9M
Touring: $0
The belatedly Juice WRLD displaced Drake every bit the acme on-demand audio streaming artist in 2020, but Drizzy remains the No. ane overall streaming artist (every bit he was in 2019) with almost 8 billion streams when the on-need video and web radio streams he clustered last year are included. And though he generated about 3 billion more streams than Taylor Swift, he takes 2d place in streaming royalties because Swift owns her masters and is paid more than per stream.
7. Queen: $13.2M
Terminal year's rank: No. 5
Streaming: $five.5M
Sales: $5.3M
Publishing: $2.4M
Touring: $0
Queen, which owns its masters, ranked second in sales royalties with $5.3 million cheers, in part, to the 2020 rerelease of its $500-plus limited-edition colored vinyl Studio Collection box ready of the band's fifteen studio albums. The evergreen rockers ranked No. four in concrete album sales after moving 517,000 copies of their recordings. They also placed No .7 in publishing royalties ($2.4 million) considering the original members wrote all of their songs. And in a notable accomplishment for a stone band, Queen generated one.ii billion on-need audio streams in 2020, a feat that other legacy acts on this list — including Pink Floyd, the Eagles, Metallica and AC/DC — have yet to do. They did even improve internationally and topped the 2020 Global Money Makers ranking.
8. The Beatles: $12.9M
Final twelvemonth's rank: —
Streaming: $five.1M
Sales: $5.2M
Publishing: $two.6M
Touring: $0
The Fab Four, which informed sources say receive royalties at the exceptionally high rate of 50%, make their debut on the Money Makers list afterward an impressive 2020. The band ranked third in physical sales — selling 671,000 copies of its albums, 78% of which were vinyl reissues that are priced higher than CDs and thus pay college royalties. The group also generated over 1.8 billion streams, which is impressive for a rock band.
9. YoungBoy Never Broke Once more: $eleven.9M
Last twelvemonth's rank: —
Streaming: $10M
Sales: $126K
Publishing: $1.7M
Touring: $129K
YoungBoy Never Broke Once again breaks into Money Makers for the first fourth dimension, due most entirely to the biggy number of streams his music generated. The "White Teeth" rapper ranked No. one in video streams with over 1.4 billion; No. five in sound streams with about 6.2 billion; and No.3 in overall combined streams with nearly 7 billion. The combined royalties from those streams add together up to simply shy of $ten meg, which makes him the fourth summit-earner in that category.
ten. Lil Baby: $11.7M
Concluding twelvemonth's rank: —
Streaming: $nine.1M
Sales: $152K
Publishing: $2.2M
Touring: $253K
Despite putting upwards strong streaming numbers in 2019, Lil Baby did not brand the cut last twelvemonth because touring royalties played such an outsize office (every bit they usually practise) in determining the top 40. Some other strong year in streams, fueled by the rapper's first Billboard 200 No. 1 album, My Turn, which landed 12 songs simultaneously on the Billboard Hot 100 in March 2020, vaulted him to No. iv in the superlative streaming royalties category. Lil Baby generated over 6.ii billion streams, almost 4.6 one thousand thousand of which were audio, for $9.1 million. His touring take came from two concerts.
11. The Weeknd: $10.4M
Last year's rank: —
Streaming: $7.3M
Sales: $one.5M
Publishing: $one.6M
Touring: $0
Abel Tesfaye'due south modify ego may have been snubbed by the Grammys, just he fared exceptionally well when it came to royalties. He ranked at No. 7 in both overall streams (4.8 billion) and streaming royalties ($7.3 million). Unlike almost other R&B/hip-hop acts, The Weeknd besides generated strong sales royalties. While non enough to make the peak x in that category, he ranked second in anthology download sales with 314,000 copies and No. 3 in runway downloads with over ane 1000000.
12. Aventura: $x.2M
Last year's rank: —
Streaming: $939.5K
Sales: $xiv.4K
Publishing: $436.3K
Touring: $8.8M
Aventura makes its debut on the Money Makers list, totally on the forcefulness of its box office. The Dominican American bachata group, fronted past Romeo Santos, played 15 pre-pandemic U.S. shows in 2020 — its outset bout since breaking up in 2011. The shows grossed close to $25.8 million, giving the band virtually $viii.8 meg in take-home pay. The group's streaming functioning was in line with other Latin heritage acts: Aventura generated 731.8 million in combined streams, which translated to just shy of $1 million in streaming royalties.
thirteen. AC/DC: $10.1M
Last twelvemonth's rank: —
Streaming: $iv.3M
Sales: $4M
Publishing: $1.8M
Touring: $0
Ac/DC, which owns its catalog and receives a higher royalty charge per unit because of that, released its 17th studio album, Power Upwards, in 2020, and it contributed to physical sales of 427,000 records from its catalog — ranking the Australian headbangers seventh in that category and 6th in sales royalties. Although heritage state and rock acts remain far backside hip-hop and pop when it comes to streaming plays, their numbers are beginning to swell, and AC/DC is an case: The band amassed almost 1.five billion overall plays.
14. Eminem: $nine.7M
Last year's rank: —
Streaming: $six.6M
Sales: $1.3M
Publishing: $1.8M
Touring: $0
Eminem surprise-released two albums in 2020, Music To Exist Murdered Past and a deluxe version, Music To Exist Murdered By – Side B. The first became his 10th sequent Billboard 200 No. 1, and the second reached No. 3 (although its "deluxe" status means that it won't be counted as a separate entry on Billboard's charts.) Those releases helped Slim Shady reach No. 5 in digital downloads (261,000) for the twelvemonth and No. 8 in runway sales (872,000). Thank you to his penchant for making gripping music videos — such as the i for "Darkness," which dealt with the mass shooting at the 2017 Route 91 Harvest festival in Las Vegas — he racked up 887.3 million on-demand video streams, good enough for a quaternary-place terminate in that category and No. ten in streaming royalties.
15. Lil Uzi Vert: $9.5M
Last year's rank: —
Streaming: $7.6M
Sales: $89.3K
Publishing: $1.8M
Touring: $0
Some other hip-hop artist who shines in the streaming format, Lil Uzi Vert ranked fifth in both audio streams and combined streams with four.4 billion and shut to five billion, respectively, fueled by the March 2020 release of Eternal Atake, which led to him becoming just the 3rd artist to simultaneously chart xx songs on the Hot 100, xviii of them from the new album. His functioning fabricated him the sixth-place finisher in the streaming royalties category, with a $seven.half dozen million payday — a big difference from the $89,300 he fabricated in sales royalties, the sixth-lowest full on this listing.
16. Luke Combs: $ix.2M
Last year's rank: No. 35
Streaming: $5.5M
Sales: $874.7K
Publishing: $i.8M
Touring: $1M
Combs is the highest-placing land artist on Money Makers (if you overlook Taylor Swift's ancestry in the genre and the Eagles' past categorization as a country-rock band). His streaming numbers are exceptionally strong given his genre: When the deluxe version of his 2019 album, What You Encounter Is What You Get, was released in October 2020, it generated 102.26 million in a single week, breaking Combs' own record for the largest streaming week for a country album, set when the original release came out. The palatial set boosted Combs' full streams for 2020 to well-nigh iv billion and streaming royalties to $five.5 million. Radio likes Combs besides: He racked up the tertiary-most programmed web radio plays (804.4 one thousand thousand) and finished seventh in terrestrial radio airplay with nearly ane.5 million spins.
17. DaBaby: $ix.1M
Terminal year's rank: —
Streaming: $seven.1M
Sales: $160.6K
Publishing: $one.5M
Touring: $313K
Jonathan Lyndale Kirk released his tertiary studio album, Arraign It on Baby, in April 2020, which debuted atop the Billboard 200 and produced his highest-charting song, "Rockstar" featuring Roddy Ricch. The unmarried spent seven nonconsecutive weeks at No. 1 on the Hot 100, helping DaBaby rank ninth in combined streams — audio, video and programmed — with near 4.8 billion and eighth in streaming royalties with $7.1 one thousand thousand. Like other hip-hop artists, he lags in sales royalties, taking home $161,000.
eighteen. Metallica: $9M
Last yr's rank: No. xxx
Streaming: $3.9M
Sales: $3.7M
Publishing: $1.4M
Touring: $0
Like AC/DC and Queen, Metallica owns its masters, which ways the band'south royalties are calculated at a charge per unit of 78% (from which iv% goes to the producers of its albums). Although the group hasn't put out a studio album since 2016's Hardwired… To Self-Destruct, the August 2020 release of the live set Southward&M2 and digitally remastered versions of its 10-album catalog helped boost it to No. 10 in physical sales with 334,000 copies scanned in 2020 — 47% of those purchases were in the higher-priced vinyl format. Equally a issue, Metallica placed at No. 7 in overall sales royalties with $iii.vii million. The rockers also racked upwardly 1.3 billion in combined streams that translated to $3.ix one thousand thousand in royalties.
19. BTS: $viii.9M
Terminal year'southward rank: No. 22
Streaming: $3.7M
Sales: $4.3M
Publishing: $967K
Touring: $0
Concluding yr's Money Makers ranking credited the Chiliad-pop boy band phenom with keeping physical formats alive with its full sales of 827,000 albums. This yr, the group almost doubled that number. Three 2020 releases — Map of the Soul: 7, Map of the Soul: 7 – The Journey and Be — helped BTS sell virtually 1.v million CDs. They besides moved more 2.6 million digital downloads. Despite these monster numbers, the band finished fifth in the sales royalties category with $4.iii million because the members do not ain their masters. Non surprisingly, they ranked much college on the Global Money Makers list.
20. Pinkish Floyd: $8.8M
Last year's rank: —
Streaming: $3.2M
Sales: $4.3M
Publishing: $1.3M
Touring: $0
Pinkish Floyd hasn't released a studio album since 2014 and it still managed to cease at No. 10 in 2020 physical album sales with 402,000 copies scanned, helped by the deluxe box set up rerelease of its concert film and anthology, Frail Sound of Thunder. The classic psych-rockers ranked even college in the sales royalties category — No. 4 with $4.3 million — because they own their masters and reap a higher royalty rate as a event. That dollar total was also additional by fans' preference for vinyl copies of the band'due south albums, which accounted for 72% of concrete sales.
21. Bad Bunny: $eight.4M
Final year's rank: —
Streaming: $vi.8M
Sales: $218K
Publishing: $1.4M
Touring: $0
Pandemic-induced isolation led to Bad Bunny's most successful year yet, yielding 3 albums, including the acknowledged Latin album in the United States and Spotify's most globally streamed anthology of 2020, YHLQMDLG. The other two were Las Que No Iban a Salir and his first Billboard 200 No. ane, El Último Bout del Mundo. His prolific output resulted in almost 3.7 billion U.S. audio streams, the 10th-largest in the category, and 4.7 billion combined streams, which netted him $6.8 million in royalties and secured him the No. 9 spot in that category.
22. Future: $eight.2M
Terminal year's rank: —
Streaming: $6.4M
Sales: $185K
Publishing: $1.6M
Touring: $0
The haunted hip-hop persona of Nayvadius DeMun Wilburn scored his seventh Billboard 200 No. i with High Off Life in 2020 and became the creative person with the fourth-most Hot 100 entries (110). Future also rereleased three classic mixtapes from the mid-2010s, Beast Mode, 56 Nights and Imperial Reign, which contributed to 4.4 billion combined streams that paid $6.4 million in royalties. Like many hip-hop artists, his sales royalties were minimal.
23. Ariana Grande: $7.5M
Last year's rank: No. 2
Streaming: $6M
Sales: $768K
Publishing: $759K
Touring: $0
Grande was 2019's No. 2 Money Maker cheers to a world tour, but without any live dates in 2020, her rank was achieved by strong streaming numbers largely due to her fourth-quarter release, positions. The anthology debuted at No. i on the Billboard 200, and its title track did the aforementioned on both the Hot 100 and Top Streaming Songs charts, contributing to more than 4 billion combined streams and generating $6 million in streaming royalties.
24. Roddy Ricch: $7.4M
Last year'south rank: —
Streaming: $five.7M
Sales: $119K
Publishing: $1.5M
Touring: $91.5K
Billboard'due south Acme New Artist of 2020 released his debut album, Please Alibi Me for Being Antisocial in December 2019, when it debuted at No. i on the Billboard 200 and finished 2020 every bit the No. 3 title on the year-end Billboard 200 albums chart. The anthology'due south blast single, "The Box," spent xi consecutive weeks atop the Hot 100, and Ricch's feature on DaBaby'southward No. 1 Hot 100 striking, "Rockstar," made him a streaming star, with combined streams of almost 3.9 billion — over 710 one thousand thousand of them video streams — which put him at No. 8 in that category. He also squeezed in seven live shows in early on 2020, which amounted to a $91,500 paycheck for those performances.
25. Rod Wave: $7.37M
Streaming: $6M
Sales: $66.4K
Publishing: $one.3M
Touring: $0
Florida'southward not-so-sunny hip-hop crooner saw his second anthology, Pray 4 Love, debut at No. 2 on the Billboard 200 in April and land eight tracks on the Hot 100. Like Roddy Ricch'southward, Wave'southward video streams were specially robust — 793.5 meg, the fifth-highest in the category. They accounted for close to 20% of his 4.1 billion combined streaming plays. His $66,400 in sales royalties came entirely from digital downloads. Wave had null concrete sales last year.
26. George Strait: $half-dozen.9M
Last year'southward rank: No. 17
Streaming: $2.1M
Sales: $446.8K
Publishing: $166.3K
Touring: $4.2M
Strait was one of the few artists who fabricated significant touring income before the pandemic. He grossed over $12.iii million in ticket sales for five shows (two at Las Vegas' T-Mobile Arena) for a $4.two one thousand thousand payday and 7th place in the touring category. He also performed unusually well, for a country artist, in streaming, generating 595.7 million plays on web radio, which lifted his combined streams to i.6 billion and revenue of $2.1 million.
27. The Lumineers: $6.8M
Terminal twelvemonth'southward rank: —
Streaming: $i.3M
Sales: $336.6K
Publishing: $838K
Touring: $4.3M
In a typical touring year, The Lumineers would probably not have made the Money Makers top 40. In 2020, however, they played twenty shows to 215,000 fans behind their 2019 No. 2 Billboard 200 concept album, III. Those concerts grossed $12.6 one thousand thousand, which yielded $4.3 meg in take-dwelling pay, and earned them the No. six spot in box-part revenue. The grouping also shot videos for each of the 10 tracks on the habit-themed album, which contributed to total streaming revenue of $ane.3 meg.
28. Blake Shelton: $6.7M
Last year'southward rank: —
Streaming: $2.2M
Sales: $591.7K
Publishing: $ii.9K
Touring: $3.9M
Like George Strait's, Shelton'south more than 1.half dozen billion combined streams were potent for a state artist, but his 749,000 track sales were as well salubrious and just shy of the tiptop 10 for the format. But, besides like Strait, Shelton's box-role appeal earned him his berth on Money Makers. He took home over $3.nine million from 12 shows that grossed $11.5 million in ticket sales, ranking at No. 7 in that revenue category.
29. Fleetwood Mac: $half dozen.6M
Last year's rank: No. 38
Streaming: $three.2M
Sales: $1.8M
Publishing: $1.6M
Touring: $0
Fleetwood Mac's place on this listing is partly due to the viral Body of water Spray TikTok video set up to "Dreams" (and its several homages) that sent the 1977 No. 1 Hot 100 hit to the top ten of the Streaming Songs nautical chart in Oct 2020. The Mac amassed 1.8 billion combined streams, including 511 1000000 web radio plays. The band as well remains potent in physical album sales: It sold 412,000 copies last year, 272,000 of them on vinyl.
30. Kanye W: $6.3M
Last year's rank: —
Streaming: $three.9M
Sales: $800K
Publishing: $ane.6M
Touring: $0
Despite teasing a July release for a new album named after his mother, Donda, West dropped only ane vocal in 2020, "Nah Nah Nah," which was tied to his unsuccessful presidential run, and a remix that featured DaBaby and 2 Chainz. Despite the lack of new music, Ye nevertheless generated two.6 billion in combined streams, which yielded a $3.ix 1000000 payday. He too picked up a nice chunk of modify from 132,000 vinyl album sales in 2020, including the tenth-ceremony three-LP release of My Cute Night Twisted Fantasy.
31. Justin Bieber: $6.22M
Last yr's rank: —
Streaming: $4.7M
Sales: $i.1M
Publishing: $435K
Touring: $0
Changes, Bieber'southward showtime album in more than than four years, became his 7th Billboard 200 No. 1 in February 2020, a year in which he also landed five songs in the top 10 of the Hot 100, including his duet with Ariana Grande, "Stuck With U," which debuted at No.1. He is that rare artist who still sells downloads, and ranked at No. three in 2020 digital album sales (295,000 copies) and No. 5 in digital rails sales (close to i million). Where he really shone, though, was on terrestrial radio: Bieber was the peak artist in the category with well-nigh 2.4 million plays.
32. Tool: $6.17M
Last twelvemonth's rank: —
Streaming: $823.4K
Sales: $557K
Publishing: $611K
Touring: $iv.2M
The art-metallic outfit released Fright Inoculum, its first album in 13 years, in late-summer 2019 and played nine 2020 dates backside it before canceling the rest of the tour. Those shows gave Tool nigh $4.ii meg in take-home pay, the eighth-highest live earnings for the yr and the bulk of the act'southward income. Despite breaking several Billboard records in 2019, when the group also made its albums available to digital platforms, fans seem to be adapting slowly to streaming: Tool logged but 604 million combined streams for the year.
33. KISS: $6M
Last year'due south rank: No. 8
Streaming: $431K
Sales: $348K
Publishing: $194.5K
Touring: $5M
Osculation managed to play 20 shows in 2020, generating $xiv.8 meg in ticket sales and $5 million in take-domicile pay, the sole reason the road warriors made the Coin Makers listing this year (and last year, too). More any rock ring's fan base, the Kiss Army is very late to the streaming political party: Gene Simmons, Paul Stanley and company generated but 217 million combined streams.
34. The Rolling Stones: $5.96M
Final year'due south rank: No. one
Streaming: $2.97M
Sales: $1.8M
Publishing: $1.17M
Touring: $0
The Stones, who were 2019's summit Coin Maker with $65 million in accept-habitation pay — 92% of it from touring — placed in the bottom 25% of this ranking without playing a single show in 2020 and releasing merely 2 new tracks, "Living in a Ghost Town" and "Scarlet," a Goats Head Soup-era recording with Jimmy Page on guitar. They made the cut considering the band owns about half of its itemize — the rest belongs to the late Allen B. Klein's label, ABKCO Music & Records — and collects 60% of its streaming royalties and 40% of the royalties it receives for physical sales. As a result, the 1.24 billion combined streams the act generated in 2020 and the 254,000 albums it sold — slightly more than half of which were higher cost-point vinyl copies — deemed for the lion's share of its income.
35. Travis Scott: $five.82M
Concluding year'due south rank: No. 39
Streaming: $4.96M
Sales: $485K
Publishing: $373K
Touring: $0
Scott moved upwards 4 places in the rankings in 2020, even though his take-home pay in 2019 was $15.five million. Touring deemed for the $9.6 million more he made then, but the hip-hop artist's Apr 2020 virtual Fortnite concert, "Astronomical," which drew 12.three million concurrent players, boosted his streams by as much every bit 160% from the day the show was appear (April twenty), thank you, in function, to the post-show release of a new single with Kid Cudi, "The Scotts." The day afterward the event, digital downloads of his catalog blew up 1,488% — from 2,000 to 34,000.
36. Ed Sheeran: 5.66M
Last year's rank: —
Streaming: $iii.74M
Sales: $394.9K
Publishing: $ane.53M
Touring: $0
Sheeran landed on the Hot 100 twice in Feb 2020. He was featured on Eminem'due south "Those Kinda Nights," which peaked at No. 31, and and so charted with his own unmarried, "South of the Border," featuring Camila Cabello and Cardi B, which hitting No. 49. Despite laying low (for Ed Sheeran), he remained a staple of web radio, ranking at No. viii in that category with 612 one thousand thousand streams, which contributed to a full of almost ii.7 billion combined streams, the equivalent of $3.74 million in streaming royalties.
37. Halsey: 5.55M
Concluding year'southward rank: —
Streaming: $iii.48M
Sales: $970.7K
Publishing: $one.1M
Touring: $0
Halsey'southward 2020 anthology, Manic, debuted at No. ii on the Billboard 200, and her biggest hitting of the year was "Life'southward a Mess" with Juice WRLD, which hitting No. 9 on the Hot 100. Information technology was ane of 5 songs she landed on the chart that yr: 3 were collaborations, with Marshmello ("Exist Kind"), Auto Gun Kelly ("Forget Me Besides") and Kelsea Ballerini ("The Other Girl"), while the quaternary was her state-flavored solo rails, "You Should Be Sad," which peaked at No. 26. The songs helped give her a overnice mix of sales, streaming and publishing revenue. While her 2.37 billion in combined streams is the main reason she fabricated the cut, she also ranked at No. 8 in digital album downloads with 114,000 copies.
38. Harry Styles: five.51M
Terminal yr's rank: —
Streaming: $3.3M
Sales: $1.84M
Publishing: $398K
Touring:$0
Styles' 2019 album, Fine Line, peaked at No. i at the end of that year and kept on selling and streaming through 2020, as well every bit delivering ii 2020 Hot 100 hits, "Watermelon Sugar," which topped the nautical chart in August, and "Adore You," which striking No. 6 in April. Those wins contributed to his Money Makers debut as a solo act. He came shut to ranking in the top ten for sales royalties with 435,000 physical albums scanned that year — 266,000 of them vinyl albums. He was too the beneficiary of about one.7 million terrestrial radio spins, which made him the 5th-most-played artist in that format.
39. Billy Joel: $five.49M
Concluding year'south rank: No. nine
Streaming: $i.7M
Sales: $310K
Publishing: $986K
Touring: $2.5M
The pandemic interrupted Joel's quasi-monthly residency at Madison Square Garden, cutting the $23.2 1000000 he took abode from those shows in 2019 to $2.5 million in 2020. Surprisingly, for a heritage artist, his combined streams for the year were 907 million, which put $one.7 one thousand thousand in his pocket.
forty. Aerosmith: $5.35M
Last year's rank: No. 26
Streaming: $1.33M
Sales: $564K
Publishing: $840K
Touring: $two.7M
Aerosmith's plans to celebrate the 50th anniversary of the band's germination were cut short by the pandemic, simply the group played eight shows during its Deuces Are Wild residency at the MGM Thou in Las Vegas earlier the curtain fell. That gave the band a $ii.7 one thousand thousand touring payday. The act made another $i.33 million from the 785.6 million combined streams information technology amassed, which is typical for a group whose fans have been slow to adopt streaming.
Methodology
Money Makers was compiled with 2020 U.S.-merely MRC Data and Billboard Boxscore statistics. All acquirement figures cited are Billboard estimates and, due to rounding, an artist's full may not equal the sum of the subcategories. Revenue from merchandising, synchronization and sponsorship — and livestream concerts — is non included. Unless otherwise noted, streaming totals consist of combined on-demand audio, video and programmed streams.
Recorded-music totals are the sum of an creative person's sales, streaming and publishing earnings for 2020. Revenue from "featured" artist appearances is credited to the main artists only other recording collaborations — usually denoted as a "duet with," "+" or "&" or "Ten" — are generally split evenly past the artists. Bout revenue, subsequently the manager's cutting, equals 34% of an act's Boxscore.
Sales revenue was calculated based on concrete/digital albums and track sales. Streaming royalties consist of on-demand audio and video streams plus estimated royalties from programmed satellite, cable and webcasting services like SiriusXM and Music Pick. The following royalty rates were used: The album and track sales rate is 22% of retail revenue. On-demand streaming royalties were calculated using blended audio and video rates of $0.0053 and $0.0038 per stream, respectively. The video charge per unit is higher than more often than not used because MRC Data counts official video streams and subscriber-paid streams just not user-generated streams for the Us.
Streaming royalty rates applied were 22% for new hitting artists; 33% for superstar artists, 46% for heritage artists and 74% for artists that ain their primary recordings. For artists like Taylor Swift and The Rolling Stones who own but a portion of their recorded masters itemize, a blended royalty rate was used. All the in a higher place sales and streaming royalty rates and so had a 4% producers fee deducted.
A subscription per-stream rate of $0.0021 — blended to reflect the different statutory rates for ad-supported and subscription streams — was applied to programmed streams; per-play estimated rates of 74 cents and $46 were applied to Music Selection and SiriusXM plays, respectively. After calculating this revenue and deducting a producer'southward fee and the musician'south union cut, acts were credited with a 41% split up from the SoundExchange payouts from services like Music Choice and SiriusXM.
Publishing royalties were estimated using the statutory mechanical rates for album and track sales. The Copyright Royalty Lath streaming formula produced an boilerplate publishing rate of 13.ane% for on-demand audio streaming acquirement; the blended per-play terrestrial radio rates, according to Massarsky Consulting, were applied, ranging from 82 cents to $4, depending on the genre and whether hitting songs triggered bonus payment plans from the songwriter'southward performing rights organization. Meanwhile, the per-play publishing rates used for calculating publishing royalties from Music Selection was 43 cents; SiriusXM, $viii.33; and programmed streams, $0.0003. Billboard estimated each artist's songwriter'south share of the recorded music included in these calculations, and publishing royalties were calculated equally co-publishing deals, giving the writer 75% of those royalties. A 10% manager's fee was deducted from artist and publishing recorded-music royalty pools.
Source: https://www.billboard.com/music/music-news/musician-us-money-makers-highest-paid-2020-9602078/
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